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GOMExplorer Media Guide 2010

Ad Guidelines and Specifications

GOMExplorer accepts GIF, JPG and Flash formats for its website ads, depending on the ad product. Check the product pages in this media kit, or contact a GOMExplorer advertising professional to determine what formats are acceptable with the ad product or products in which you are interested.

  • Submit your ads five business days prior to the scheduled start of your campaign.
  • Include an active URL to which your ad will be linked. Please do not embed URLs directly into the Flash movie.
  • Optimize all GIFs and JPGs to smallest possible file size, while avoiding image degradation
  • Design Flash ads for compatibility with Flash Player 7 and below.
  • All Flash ads require a default static image in the event the visitor’s browser blocks the Flash Player.
  • Combine all loose files in one ZIP file
  • Name your ZIP file using the naming convention: “webAd_yourcompanyname.zip”, or “printAd_yourcompanyname.zip”
  • Contact us via this site, or directly at advertise@gomexplorer.com for FTP location, password and instructions
    File Size Limits
Name Dimensions Flash GIF, JPG
Homepage Banner 350x200 n/a 35K
Wide Banner Ad 600x65 25K 25K

  • Advertisements included on the GOMExplorer website must meet certain guidelines and quality standards. Before submitting your ad, be sure to review the file requirements for the type of file you will be using. Ad files that exceed the maximum file size may be returned for rework, reworked by a GOMExplorer designer or denied inclusion.